I can teach you how to tell stories. I can teach you how to design a great PowerPoint slide. Effective stories, slides, and body language are all important components of a persuasive presentation, but they mean very little if the speaker is not passionate about their topic.

The first step to inspiring others is to make sure you are inspired yourself. Whatever you are passionate about, it is much easier to marketing. For example, the answer to the question, “What makes me happy?” is very important here. Once you find what makes you happy, the stories you tell, the slides you use, and the way you present your content will come alive. You will connect with more people than you ever thought possible (I know it for myself ), you will feel confident in sharing what you have learned as a true master. 

I think marketing is an allegory that happens when you are passionate about what you do.

Passion is a critical element of success in both leadership and effective communication. 

As Chris Anderson emphasizes in his book “Talk Like Ted,” a speaker doesn’t just need technical skills to deliver their message powerfully; a speaker’s passion for the subject matter is what connects and moves the audience.

The phrase “bring out your inner master” is a call to find your own authentic voice and speak with passion. When a speaker reflects their own passion, based on their own experiences and feelings, the audience senses this sincerity and the message is conveyed more powerfully. Passionate speeches help to leave a lasting impression and inspire listeners.

Similarly, Ron Baron’s quote, “In our experience, the best managers are the most passionate about what they do,” draws attention to the importance of passion in leadership. According to Baron, managers do not just approach their jobs as a professional duty; they also have a deep belief and motivation in that job. Passionate managers are more determined, creative and motivated by this commitment to their work. This motivation is also reflected in the team members, because sensing a leader’s passion for their work also makes employees work with higher motivation. When faced with challenges, such leaders persist and focus on ensuring the sustainable success of their work.

As a result, passion combined with technical skills produces excellent results in areas such as leadership and public speaking. Passion has the power to inspire not only individual performance but also the people around them. Managers who are passionate about their work are a source of inspiration for their teams, while speakers who reflect their passion can deeply impress their audiences. Therefore, those who want to be a successful leader or an effective speaker need to approach their work with passion, beyond their technical knowledge.